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Research during COVID-19: Get “in the face” of your consumer without needing to be face-to-face
P&K Research offers a rich variety of remote services to get you the consumer insights you need to keep innovating or renovating your products, readying them for launch. Our online panels can provide answers at any stage of product development. Home Use Testing: Home Use testing can be an excellent alternative for quantitative product testing when central location testing is not an option. We are staffed and ready to ship product to members of our community panel and to those of our research partners anywhere in the continental US. Follow a home-use test with our online bulletin board option for added insights into the product experience. Dig deep into consumer perceptions with the help of our trained moderators using qualitative research approaches. Our online platforms enable us to conduct bulletin boards, live group discussions, ethnographies, and more. Here are a few examples of recent success stories: Reach out to P&K for help in designing the remote research approach that meets your unique objectives and fits your budget. Also, please consult with us regarding your need and timing for in-person research, as its viability varies by market and local governmental directives.
Nothing is more important to us than the health and safety of our P&K community: our clients, our staff and our respondents.
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